35 Remote Digital Marketing Side Hustle Ideas in 2024

Do you need help finding a side hustle without quitting your job?

And what about the digital marketing world? Are you wondering what this is all about and if it’s something you could do? If so, I’ve got you covered.

Let me start by saying that the #1 misconception here is that you need to be a “guru” to offer services, which couldn’t be further from the truth. What you truly need is to have more knowledge than the person or business in need. You can excel in digital marketing by committing to continuous education and delivering quality service to your clients.

If digital marketing is something you have been thinking about, you’re in the right place.

But before we move on, know that I understand the importance of a stable 9-to-5 gig. These ideas are crafted with that in mind – allowing you to dip your toes into the entrepreneurial waters without cutting ties with your current source of income. Let’s cut to the chase and explore 35 remote digital marketing ideas.

Key Takeaways

Discover 35 effective methods for generating passive income through digital marketing.
Explore opportunities to make money from home with a flexible side hustle.
Perfect for both beginners and experienced marketers looking to diversify their income streams.

What is digital marketing anyhow?

Digital marketing is taking your traditional marketing strategies and giving them a high-tech upgrade. Instead of using old-school methods like flyers and billboards, digital marketing dives into the online world to connect with a bigger crowd.

It’s about using technology and online platforms to attract customers, enhance visibility, and establish a strong brand reputation, which is crucial.

What are the top digital marketing side hustles anyone can do from home?

As someone who recently ventured into digital marketing, I understand the challenge of deciding which path to take. When choosing, keep this simple question in mind, “What do I enjoy doing, and what skills do I possess?” Remember, this is a side hustle, so make sure you’ll enjoy it and it excites you.

My goal is to expand your understanding and introduce you to the various roles in digital marketing, hoping that you find the perfect fit for you. Now, let’s dive into the ideas to consider!

Email Marketing

Email Marketing involves creating captivating email campaigns to engage with customers and promote your client’s business.

Crafting engaging content, designing effective campaigns, and analyzing performance metrics are some of the responsibilities. It involves creating attention-grabbing subject lines and valuable email copy, designing visually appealing templates, and scheduling campaigns. And, afterward, how to analyze the metrics.

You could make from $25 to 150 an hour in this role. If you’re new, you can start at the lower end, with the number that makes you happy and increase as your skills grow.

Graphic Designer

The role here is to design graphics across all digital platforms, ensuring a cohesive and engaging brand presence.

You’ll need to know graphic design software such as Adobe, Canva, Sketch, and more. Creativity in visual storytelling and an eye for detail are also required to be good in this role.

With an average hourly pay of $35 as a freelance graphic designer, this could be an excellent option to put your creativity to work.

Influencer Marketing Coordinator

As an influencer marketing coordinator, you strategically coordinate impactful social media posts.

Some responsibilities are identifying and collaborating with influencers, overseeing campaign execution, and ensuring alignment with brand goals. Beyond strategic coordination, you’ll need proficiency in social media management tools, data analytics to measure campaign success, and excellent communication skills for effective influencer collaboration.

This side hustle is about building authentic connections, maximizing reach through influencers, and curating social media content that resonates with your target audience.

This gig earns from $20 – $30, meaning that with a midpoint fee of $25, you can make an extra $500 a month to invest 5 hours a week at this.

Web Designer

As a Web Designer, your role involves designing attractive and easy-to-use websites for visitors.

It means making sure everything looks great and works well. To succeed, you’ll need to be good at using design software, making websites user-friendly, and having basic coding skills in HTML and CSS.

If you have a thing for creating a standout online presence and have an eye for design, Web Design might be your ideal side hustle. You could earn $40 -50 an hour and increase as you go. This role pays anywhere from $30 to $80, and don’t let the $80 fool you; it could go beyond this.

Copywriter

As I get deeper into the blogging world, I see how much this role is in high demand. Corporations, small businesses, bloggers, you name it, they are searching for a good copywriter.

The side gig here involves transforming ideas into gripping narratives for websites, ads, and more. You want to create content that grabs attention and encourages action.

Your goal is to write materials that resonate with your target audience. Building trust and expressing yourself in a way that motivates others is the critical skill needed for this position. Of course, good writing skills are essential, too, but remember, with the help of AI, you can possess all the written skills you need.

With an average salary of $71,714, this could be a great place to start.

Marketing Automation Specialist

If you’re into making life smoother and faster, the gig of a Marketing Automation Specialist is right up your alley. This role is about leveraging tech tools to automate marketing processes and ramp up efficiency.

Your main tasks involve creating and overseeing automated marketing campaigns, using data to improve strategies, and making sure messages flow smoothly.

You must be comfortable with marketing tools, understand data analysis, and solve problems well to succeed. Depending on your experience and skills, you can charge clients between $20 and $100 an hour.

Paid-Per-Click (PPC) Marketing

The role is to manage online advertising campaigns where advertisers pay a fee each time their ads are clicked. Simply put, their job is to create and optimize ads that appear on search engines or websites.

They choose relevant keywords, set budgets, and monitor performance to make sure ads are reaching the right audience and generating clicks, ultimately driving traffic and conversions for the advertiser.

This role requires understanding keyword research, managing bid amounts, and creating content that encourages readers to engage.

According to Search Engine Land, “the median salary ranged from $50,182 (less than one year of experience) to $199,000 (15+ years of experience)”. This rewarding side hustle has the potential to replace your W2 job in its entirety.

Affiliate Marketing

Affiliate marketing is a successful digital side hustle that earns you a commission on sales or leads for products or services you promote on your platform through an affiliate link. You can do this through social media accounts, blogs, YouTube channels, or other platforms.

To do well in affiliate marketing, expanding your audience and understanding their needs are your goals. This approach allows you to promote products and services that match their preferences.

This gig averages a whopping 65k-116k a year, with an average salary of $ 73,233.

The role requires relationship-building, analytical thinking, and understanding online advertising strategies. Trust me: with effective communication, creating compelling content, and an analytical mindset, you can succeed in this role.

SEO Specialist

As an SEO Specialist, your primary goal is to enhance online visibility through strategic search engine optimization (SEO) and search engine marketing (SEM) techniques.

SEO is crucial for businesses as it enhances online presence, making it easier for potential customers to locate their products or services. The goal is for a website to rank higher on search engine results pages (i.e., Google), increasing the chance of attracting organic traffic and boosting overall online presence.

Here, you’ll improve website content, use the right keywords, and keep up with changes in search engine work. You’ll need analytical thinking, knowing your way around SEO tools, and staying flexible with changing search trends.

This position’s average salary is $99,230 annually, with its top earners at $275,000. It means you can charge an average of $48 an hour and increase as you go.

Customer Engagement Intern

As a Customer Engagement Intern, you are involved in activities related to how a company connects with its audience.

You’ll create exciting content, like posts or articles, and learn about traditional marketing methods. Your role will be to support the team in engaging with customers and helping with marketing efforts.

You’ll need to be good at communicating and actively listening to both your team and your customers to enhance everyone’s experience and proficiency in social media platforms.

Glassdoor says this position earns between 44k and 64k a year. Of course, this is based on a full-time position, but still, it’s not bad for an intern.

Social Media Marketer

Social Media Marketing is about reaching and connecting with your audience across different platforms to boost your brand’s visibility and interaction.

It includes creating engaging content, managing social media accounts, handling social media profiles, and developing plans to reach the right people. To rock this job, you’ll need to be creative, know your way around social media platforms, and be handy with social media management tools.

If you’re good at making exciting content and know how to use these tools, you could offer this service at an average rate of $31 an hour.

Blogging

As a blogger, your main job is to create interesting and informative content that connects with your target audience.

You would write posts or articles about topics that matter to your audience (and you). The key here is to build trust and credibility, which brings more people to your site. Share stories that resonate, give valuable insights, and keep your readers in the loop.

As a blogger myself, this is a great opportunity that enables you to earn income by sharing your expertise or passions with others.

You can succeed in this role if you are open to continuously learning. You’ll need basic SEO knowledge and the niche or passion you want to write about; the rest will come.

Trust me when I say you will learn as you go. And a quick FYI: on average, bloggers earn $45,000.

E-Commerce Support Staff

As an e-commerce support staff member, you would take on a side hustle immersed in activities related to supporting a company’s online sales operations.

It involves managing customer inquiries, processing orders, and ensuring a smooth online shopping experience. Your role is crucial in assisting customers, resolving issues, and contributing to the overall efficiency of the e-commerce process.

Depending on the location, this role can charge clients an hourly rate ranging from $19 to $26. If adaptability, patience, and a customer-centric approach are skills you possess, this is a good entry point.

Digital Marketing Coordinator

Your responsibility here is to help create and execute digital marketing campaigns for a business or brand.

You’ll manage social media accounts, create content for websites or blogs, email marketing campaigns, and analyze data to see how healthy campaigns perform.

They’re different from other roles like digital marketing managers or digital marketing specialists who focus on specific areas like the overall marketing strategy, SEO, or social media advertising. The coordinator typically assists with day-to-day tasks and supports the broader marketing team in implementing digital strategies.

If you understand marketing tools and platforms, you could take on this role and charge the average hourly rate of $30.

Social Media Assistant

Unlike the social media manager, the assistant primarily focuses on supporting the team in executing social media tasks and strategies.

You would schedule posts, respond to comments and messages, research trends, create basic graphics or captions, and monitor analytics to track engagement.

You must be good at interacting with followers, knowing how to use tools to better online presence and engagement, and adapting to the evolving digital era.

How does an extra $576 a month sound? Charging the average $24 an hour and investing 6 hours a week, this nice chunk of change could be yours.

Content Creator

Here is a big one. A content creator makes different types of content for online platforms like videos, articles, blog posts, social media posts, graphics, and more.

You could do this for yourself or someone else. The options are limitless. On average, a freelance content creator makes $116,615 a year. Oof! Let that sink in.

Your overall role here is to create engaging content that grabs people’s attention and gets a message across clearly, sometimes earning them money through ads or partnerships. You could also take your expertise and skills and create content that you can sell. Again, limitless.

This gig is perfect if you’re a beginner and want to dip your toes in digital marketing.

Video Content Editor

The Video Content Editor is responsible for compiling, editing, and refining raw footage into a polished and engaging final product.

You must select and edit video footage, add engaging visuals, and ensure a seamless flow to tell a compelling story. If you have experience in video editing software and creativity in visual storytelling, this role is perfect for you.

You can make from $20 to $100 per hour here. If you team up with video marketing, you’ll be more likely to hit the higher end of that range and produce standout content that sets you apart.

Online Course Creation

An Online Course Creator designs, develops, and delivers educational content for digital learning platforms.

You create digital learning experiences by identifying learning objectives, structuring course materials, and creating engaging multimedia content such as videos and presentations. You can also create quizzes and facilitate student interaction through discussion forums or live sessions.

The great thing about this is that it can applied to any field or skill, making it versatile for different interests. The average salary is $82,499. Not bad to entice this side hustler in the making, huh?

A quick tip: Once you pick a role from this list, consider creating a digital marketing course to share your experience and assist others in replicating your success.

Freelance Content Writer

A freelance writer creates written content for various clients on a project-by-project basis.

You may write articles, blog posts, website copy, social media posts, product descriptions, or other types of content based on the client’s needs and specifications.

Your goal is to create content that effectively gets the client’s message across and connects with your audience.

Researching, thinking creatively, being flexible, and paying attention to the little things are all things you must do as a freelance writer. And with the help of AI tools, anyone can get into content writing more efficiently and get things done faster.

According to ZipRecruiter, a freelance writer in the United States earns an average monthly pay of $4,034.

Content Researcher

As a Content Researcher, your main responsibility is to dig into various topics, trends, and ideas that can enhance a company’s content strategy.

It involves exploring trends in today’s digital age, understanding audience preferences, and identifying potential content gaps. You’ll use your analytical thinking to gather valuable insights, ensuring that the content created aligns with the audience’s interests.

The average hourly rate for an independent content researcher is $30, meaning you could earn an extra $600 a month while dedicating 5 hours a week to this.

Data Analyst

A data analyst collects, interprets, and analyzes data to help organizations make informed decisions.

Your job is to organize data, identify patterns or trends, and present findings. Proficiency in different digital platforms is crucial for practical data analysis. Here, you must understand statistics, analyze the information, and draw logical conclusions based on data.

It can be a very lucrative role. Earnings have been reported to average between $65 to $150 an hour.

Brand Consultant

A Brand Consultant is someone who advises businesses on how to build and improve their brand identity.

Highlighting your creative and strategic thinking is crucial since you’ll shape a brand’s story, making it unique and appealing.

Think of it like telling a captivating story that your audience relates to. You can succeed if you know how to make your brand stand out and be creative in developing new ideas to make people recognize and remember your brand better.

According to Sylvia Cardim de Melo, Founder of Strawberry Brand Studio, “fees are most commonly in the $100-$175 per hour range.”

Chatbot Developer

In this digital age, you could be a Chatbot Developer who builds helpful virtual assistants you chat with online.

Your job is to create these smart bots that talk to people, making interactions smooth and easy. You need to be good at understanding how people search for things online and adapt your bots to these changing trends. You’ll need to understand technology and programming well, such as languages like Python or JavaScript.

In this role, your expertise is key to creating a creative approach to customer interaction within the digital landscape.

User Experience (UX) Designer

As a UX Designer, your job is to create websites or apps that are easy and enjoyable and meet your visitor’s needs. You craft designs that are visually attractive and easy for users to navigate.

It’s about understanding what users want, researching, and working with different marketing teams to make sure the design aligns with the overall marketing plan.

Suppose you’re good at researching user preferences, creating prototypes, and using design tools. In that case, this position can be a good fit for you. The current going rate for a UX Designer on Upwork ranges between $25 and $39 an hour.

Community Manager

As a Community Manager, your job involves creating solid relationships between a company and its audience.

You’ll oversee interactions between a company and its online community. Engaging with followers, answering questions, and building positive relationships are all part of your responsibilities.

This marketing requires someone who is patient and possesses good problem-solving skills. According to ZipRecruiter, the freelance community manager brings in an average of $1,133 a week, not bad for a mediator role, huh?

Podcast Producer

As a Podcast Producer, you manage and oversee the entire podcast creation process.

Such as planning and developing content, coordinating recording sessions, editing audio, and verifying the final product meets high-quality standards. You may also be involved in online marketing and podcast promotion to reach a wider audience.

Some of the skills needed for this role are audio editing, content planning, project management, and staying informed about current trends in podcasting and marketing.

It may sound like a lot, but you could earn $61 an hour if you have the skills. It’s worth a try.

CRM Manager

As a CRM Manager, your main focus is managing how a company interacts with its customers through advanced Customer Relationship Management (CRM) software.

Your job involves optimizing these systems, analyzing data to improve customer engagement, and staying updated on the latest marketing trends.

You must know how to use CRM tools effectively, interpret data, and adapt to changing industry shifts.

It’s a crucial position for building and maintaining strong customer relationships, so this position averages a starting pay rate of $45.67 an hour.

Event Marketing Coordinator

Here, you are responsible for planning and executing events to connect a company with its audience.

As the coordinator, you’ll organize and promote to attract customers or clients. You’ll handle the event planning, advertising, and logistics, creating a seamless interaction with the guests.

If you’re organized, have an eye for detail, are good at communicating, and can juggle being in contact with various vendors/clients, this is the job for you.

The average hourly pay for this job is $33 an hour.

Mobile Marketing

A Mobile Digital Marketer promotes to its audience through mobile devices such as tablets and smartphones. You’ll use all sorts of channels like apps, websites, texts, and social media to reach users on the go.

Here, your goal is to engage users, raise brand awareness, and drive conversions by delivering relevant and personalized content. You’ll need to understand mobile advertising platforms like Google Ads or Facebook Ads and an understanding of user behavior.

This marketing is one that can earn you between $19 to $32 an hour.

Voice Search Optimization

As a voice search optimization professional, you are responsible for making sure a company’s online content is easily found when people use voice-activated searches, like asking a smartphone for directions or instructing Alexa to play a specific song.

It would help if you had good communication skills, a deep understanding of how people speak and phrase queries, and knowledge of how search engines interpret spoken language. Technical skills in SEO (Search Engine Optimization) are crucial, as you’ll be working to make sure voice-activated devices easily understand content.

It is said that a voice search expert can charge anywhere between $100-$200 per hour. If you’re open to learning, this job can be a lucrative digital marketing side gig.

Customer Retention Specialist

As a customer retention specialist, you’re responsible for maintaining relationships with current customers to secure their continued satisfaction and loyalty to the brand.

You will often develop strategies to minimize customer turnover, such as implementing loyalty programs or personalized communication. Tasks include contacting customers to gather feedback, resolve issues, or offer incentives to encourage repeat business.

With skills in digital marketing practices, creative problem-solving, and a customer-centric approach, you could earn an extra $27 an hour.

Mobile App Marketer

A Mobile App Marketer is responsible for promoting and maximizing the success of a mobile application.

It’s your responsibility to figure out ways to make the app popular, get more people to download it, and make sure users stay interested. This includes utilizing various digital marketing channels, optimizing app store listings, and running advertising campaigns.

If you understand the app market, this could be an option to dive into and charge at the average hourly rate of $25.

Influencer Scout

As an Influencer Scout, your role is like being a talent hunter in the marketing world.

You search for individuals who have a strong presence on social media and can help promote a company’s products or services. Responsibilities include identifying potential influencers, building relationships, and coordinating marketing campaigns.

You’ll need an eye for online personalities, good communication skills, and an understanding of marketing. It’s an exciting role to make some side hustle money by discovering and collaborating with influential figures and earning part of the average salary of $60,000.

Trend Analyst

As a Trend Analyst, your role is to stay one step ahead by identifying and understanding emerging trends that could shape how companies connect with their audience.

Digital marketing is a competitive industry, so catching trends before competitors is a huge advantage. Responsibilities include researching and analyzing market shifts, staying updated on industry developments, and providing insights to the team.

You should know SEO tools and the ability to adapt to evolving search trends. If you do, you could offer these marketing services at an average of $42.58 an hour.

Chat Marketing Specialist

A Chat Marketing Specialist is the friendly voice behind a company’s chat interactions. Unlike the chatbot developer responsible for creating and programming the chatbot, your role is to utilize those chatbots as a tool for marketing strategies.

You will create exciting content for conversations, adapting to what people are interested in. Your goal is to engage with the audience professionally and in a friendly way, making the information you share easy to understand for both people and search engines.

You will need to understand customer behavior, be familiar with chatbot platforms, and have analytical skills to track performance and make improvements. Entry-level positions can earn from $30k – $50k, with more experienced specialists ranging between $60k-$100k.

Why Should you do Digital Marketing as a side hustle?

Because it offers flexibility and is a lucrative side hustle with easy access for beginners.

As more and more businesses realize the importance of being online, they’re jumping at the chance to invest in digital strategies.

It’s a great chance to learn new skills, work from anywhere, and make extra cash by boosting companies’ online presence.

What skills do you need for Digital Marketing?

You’ll need skills in social media management, content creation, and basic SEO understanding. Mix in some creativity, analytical smarts, and a curious spirit, and you’re all set for success!

Final Thoughts

After reviewing all of the options available, the lucrative thing about the digital marketing industry is that there are so many avenues you can create a side hustle out of.

You could start with one, and if it’s something you don’t like, you could try something else. Or, if you like one thing, enhance your skills and charge more. You could also offer multiple services, making your side gig much more profitable.

The thing here is that we all possess a little digital marketing expert in ourselves. Sometimes, seeing what you can offer takes a little challenge.

Again, these are all ideas for dabbling your feet while still working your 9-5. The digital world is still in its baby stages, and much more is to come. So, why not jump in now? Who knows, 5 – 10 years from now, you could live off of your side hustle(s).

I wish you the best on your journey!

FAQ’s

What exactly is a remote digital marketing side hustle?

A remote digital marketing side hustle involves using digital tools and platforms to perform marketing activities from the comfort of your home. It’s a flexible way to earn income while exploring various aspects of digital marketing.

Can I do digital marketing alongside my full-time job?

Absolutely! Most of these side hustles are designed to be flexible, allowing you to work on them after your regular job hours or during weekends.

Do I need prior experience in digital marketing?

No. Many suggested side hustles cater to beginners and offer a learning curve to acquire the necessary skills.

How much time do I need to dedicate?

The time commitment will depend of the particular side hustle. Most are designed to be part-time, allowing you to tailor your involvement based on your availability and goals.

Are these roles suitable for beginners?

Yes, many of the listed side hustles are beginner-friendly. Those tagged with the “beginner” status are a great starting point for those exploring the digital marketing landscape for the first time.

Can I make a significant income from this side hustle?

Your amount varies, but some have earned some decent extra cash. It’s all about staying on the grind, sticking with it, and keeping up with what’s hot in the market. That’s the secret sauce to making it work!

Are these roles suitable for people with full-time jobs and families?

Yes, all the jobs listed offer the flexibility to juggle life and a full-time job, and remember that you can always adjust your workload based on your availability.

How do I get started with a remote digital marketing side hustle?

Getting started is simple. Pick a job that matches what you’re into and good at, get all set up with the digital tools you need, and then dive in and start trying your digital marketing strategies.